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Is there a universal definition and consistent understanding of strategy throughout your company?
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Do the majority of managers understand the difference between goals, objectives, strategies and tactics?
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Have all managers been educated on what it means to think strategically and provided with practical tools to do so?
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Does your group have clear strategies in written form for each of their goals?
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Are managers at all levels using goals and strategies to drive their daily activities?
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Do the majority of managers understand the company's business model?
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Is the company's strategy translated for relevance to each person's specific work?
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Does your group have a clear understanding of which types of potential customers you've chosen not to serve?
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Do your products/services provide clearly differentiated value for which customers are willing to pay a premium?
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Is your group effective at combining both strategy and innovation into new initiatives?
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Is time set aside on a regular basis throughout the year to think about and discuss strategy with your colleagues?
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Does your group have an effective strategy development process in place?
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Do you have a 1-2 page strategic action plan to drive your daily activities?
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Is your strategic action plan updated at least monthly to reflect changes and remain useful throughout the year?
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Is your team clear on decision rights and accountability for the most common decisions?
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Has your group clearly identified their core competencies and capabilities and used them to create competitive advantage?
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Does your group have a clearly defined value proposition and fully understand the value chain activities required to deliver it?
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Does the organization have a two-way communication channel in place to receive and deliver insights from all employees about the market, customers and competitors?
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Are the different functional groups in your company (marketing, sales, HR, IT, R&D, etc.) all aware of each other's strategies and how they align?
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Do the majority of managers reallocate resources throughout the year from underperforming initiatives to areas with greater promise?